Central Florida's Water Experts

Your Home Deserves
Better Water.

Hard water and city chlorine are in every Central Florida home. We fix that — one whole-home system, installed same day.

📞 Call/Text for Questions or to Get Set Up! ✉ thewaterstandard@gmail.com
Included in Every Package

💧 + Reverse Osmosis Kitchen Filter

Every system comes with a Reverse Osmosis drinking water filter installed at your kitchen sink — pure, great-tasting water straight from the tap.

The System

Meet Your Whole-Home Solution

One system. Installed same day. Soft water and clean drinking water from every tap in your home.

Water Standard Whole-Home Softener System
All-In Pricing
$2,650
Softener + Filtration + RO Kitchen System — fully installed
Equipment included RO system included Same-day install No hidden fees
📞 Call or Text — 407-616-3234

Other Central Florida companies charge $5,500–$8,000 for this same setup. We cut out the dealer markup and pass the savings to you.

The Details

What's In Your Whole-Home System

Water Standard whole-home softener and filtration system — component breakdown showing the Hankscraft Rev4 valve, carbon filtration, and 7-stage RO system

Tap to zoom in

Hankscraft Rev4 valve

Ceramic-disc valve for longer life and reduced maintenance, with an easy-to-use program interface, long-term memory, and 72-hour memory backup so your settings hold through a power outage.

Granular activated coconut shell carbon

Sustainably sourced carbon that treats chlorine, chloramine, and other contaminants with high efficiency, without releasing carbon fines into your water.

USA-made high-capacity softening resin

10% crosslinked resin removes hardness and resists chlorine and oxidation for a longer lifespan, delivering high-flow soft water with no pressure loss.

7-stage reverse osmosis drinking water system

A 5-micron sediment pre-filter, double carbon block filtration, a high-rejection RO membrane that removes dissolved solids, heavy metals, bacteria, and viruses, plus in-line carbon polishing and an alkaline remineralizer that balances pH and improves taste.

System specs

28 GPM valve and system flow rate, 48,000-grain softening capacity, 75 lbs resin volume, 15 lbs carbon volume — sized to keep water pressure strong throughout your whole home.

Upgrade Option — City Water

Want Even Longer-Lasting Filtration?

Our Dual Tank System self-cleans the carbon tank for the cleanest, longest-lasting filtration on the market — built for city water.

$3,000
Dual Tank System + Softener + RO Kitchen System — fully installed
Self-cleaning carbon tank RO system included Same-day install No hidden fees
📞 Call or Text — 407-616-3234
The Details

What's In The Dual Tank System

Water Standard Dual Tank System for city water — component breakdown showing the Hankscraft Rev4 valve, self-cleaning carbon tank, and brine tank

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Hankscraft Rev4 valve — modern design

Ceramic-disc valve for longer life and reduced maintenance, with an easy-to-use program interface, long-term memory, and 72-hour memory backup so your settings hold through a power outage.

Self-cleaning carbon tank

Our patented dual-tank design is the only system built to self-clean the carbon tank, ensuring the cleanest, longest-lasting filtration on the market.

Granular activated coconut shell carbon

Sustainably sourced carbon that treats chlorine, chloramine, and other contaminants with high efficiency, without releasing carbon fines into your water.

USA-made high-capacity softening resin

10% crosslinked resin removes hardness and resists chlorine and oxidation for a longer lifespan, delivering high-flow soft water with no pressure loss.

Brine tank

Stores salt for regeneration and mixes it with water to form the brine used during regeneration, keeping the system recharged so your water stays soft.

Sound familiar?

The Problem

What's Actually in Your Water

Florida's municipal water is treated with chlorine and chloramines to kill bacteria — but those chemicals stay in your water when it hits your tap. You're drinking, bathing in, and cooking with water that smells like a swimming pool.

On top of that, Central Florida has some of the hardest water in the country. Hard water is loaded with dissolved calcium and magnesium minerals picked up as groundwater moves through limestone. It's not a myth — it's geology.

Hard water quietly destroys your appliances, wears down your plumbing, and makes soap barely work. Most homeowners don't connect the dots until something breaks.

Water Hardness Scale
GPG = grains per gallon. Anything above 7 GPG is considered hard and causes scale buildup on appliances and fixtures.
City
12–15 GPG
Well
20–30+ GPG
0 — Soft35+ — Extreme
City water hardness
Well water hardness
On A Well?

Wells Need A Different System

Well water skips the city's chlorine treatment — but it picks up its own baggage straight from the ground. Iron, sulfur, manganese, and sediment are common in Central Florida wells, and a standard softener alone won't touch them.

Any of these sound familiar?

That's why well homes get our Dual Tank System — built specifically to oxidize and remove iron, sulfur, and manganese before it ever reaches your softener, so your whole home gets clean, clear, odor-free water.

💧

ProValve Air Technology

Chemical-free oxidation that removes iron, sulfur & manganese at the source — no harsh additives.

Catalytic Carbon Filtration

Coconut-shell carbon traps contaminants for cleaner, better-tasting water.

🌀

Katalox Light Polishing

Self-cleaning media that traps fine sediment and boosts pH for healthier water.

🚰

Softener + RO Included

Same whole-home softening and kitchen RO drinking water as our city system — built in, not bolted on.

All-In Pricing — Well Water
$3,750
Dual Tank System + Softener + RO Kitchen System — fully installed
Equipment included RO system included Taxes & warranty included Full-time customer service
📞 Call or Text — 407-616-3234
The Details

What's In The Dual Tank System

Water Standard Dual Tank System for well water — component breakdown showing ProValve, catalytic carbon, and Katalox Light

Tap to zoom in

Water Standard ProValve

Chemical-free treatment that naturally oxidizes and removes iron, sulfur, and manganese using pressurized air technology — no harsh additives, reduced odor and staining, improved taste and clarity.

Granular activated catalytic coconut carbon

Sustainably sourced, long-lasting filtration media that treats contaminants with high efficiency for cleaner water throughout your home.

Katalox Light

Self-cleaning, low-maintenance media with advanced backwashing technology. Traps fine sediment and boosts pH for better-tasting, healthier water.

USA-made high-capacity softening resin

10% crosslinked resin removes hardness and resists chlorine and oxidation for a longer lifespan, with high-flow performance and no pressure loss.

Built for longevity

Modern ceramic-disc valve with a long-term memory program interface and 72-hour memory backup, so your settings hold even through a power outage.

The Solution

Soft Water Changes Everything

A Water Standard whole-home system treats your water at the point it enters your home — so every tap, every shower, every appliance gets clean, soft water. And the RO system at your kitchen sink gives you pure drinking water on demand.

💧

Reverse Osmosis Drinking Water

Included with every package. Pure, filtered drinking water straight from your kitchen sink — no bottles, no jugs.

🚿

Softer Skin & Hair

Minerals stripped from your water mean soap lathers and rinses clean the way it's supposed to.

🍽

Spot-Free Dishes

No more cloudy glasses or white film on plates out of the dishwasher.

🔧

Appliances Last Longer

Without scale buildup, your water heater, washer, and dishwasher run cleaner and live longer.

Lower Energy Bills

A scale-free water heater runs efficiently — saving you money every month.

👕

Brighter Laundry

Clothes come out softer and colors stay vivid longer.

Where We Work

Serving Central Florida

From Apopka to St. Cloud, Winter Garden to DeLand — if you're in Central Florida, chances are we cover your neighborhood.

Alafaya Altamonte Springs Apopka Avalon Park Casselberry Celebration Champions Gate Clermont DeBary DeLand Deltona Four Corners Kissimmee Lake Mary Lake Nona Longwood Ocoee Orange City Oviedo Sanford Windermere Winter Garden Winter Park Winter Springs

Not sure if we cover your area? Call or text us — we'll let you know right away.

How It Works

From Your Main Line to Every Tap

1
Water enters your home from the city line or well
2
Passes through our whole-home filtration system
3
Chlorine, sediment & contaminants are removed
4
Softener exchanges hard minerals for sodium ions
5
Soft, clean water flows to every tap in your home
6
Reverse Osmosis system at your kitchen sink delivers pure drinking water on demand
Ready to Get Started?

Same-Day Install Available

No in-home demos. No pressure. Just an honest conversation and we'll get you set up.

📞 Call or Text — 407-616-3234
Why Us

We Do Things Differently

No In-Home Sales Demos

We tell you the price over the phone — it's flat, not a custom quote. No strangers in your house, no pressure tactics, no 3-hour presentations.

No Commissioned Salespeople

Our team is on salary, not commission. We recommend what your water actually needs — not what earns someone the biggest check.

All-In Pricing

One flat price covers your whole-home system and the RO kitchen filter. No "plus installation" fine print. What we tell you is what you pay.

Same-Day Installation

Most installs are completed the same day you say yes. We don't make you wait weeks.

We Explain Everything

We walk you through exactly what's in your water and exactly what our system does about it.

Local & Accountable

We're a Central Florida company. We live here too. Your water quality is our reputation.

FAQ

Common Questions

What's included in the package?

Everything — the whole-home water softener, the filtration system, a Reverse Osmosis drinking water filter installed at your kitchen sink, all equipment, and full installation. $2,650 covers it all.

Is soft water safe to drink?

Yes. The softening process exchanges calcium and magnesium for a small amount of sodium — comparable to a slice of bread. And with the included RO system at your kitchen sink, your drinking water is filtered even further for the purest taste possible.

How long does installation take?

Installed same day. We work around your schedule.

Do you offer well water systems?

Yes. Well water carries iron, sulfur, and sediment that city water doesn't, so we offer a separate Dual Tank System built specifically for wells. See the well water section above for what's included and pricing.

What maintenance does it need?

The system is virtually set-it-and-forget-it. Salt refills are simple and infrequent — we cover everything at install so you know exactly what to expect.

Is $2,650 really all-in?

Yes. That price includes the whole-home system, the RO kitchen filter, equipment, labor, and installation. There are no surprise fees added at the end.

What if I have a problem after install?

We stand behind our work. Call us directly — you'll reach a real person, not a call center.

Ready for Clean Water?

No pressure. No in-home demos.
One flat price — call and we'll get you scheduled.

📞 407-616-3234 thewaterstandard@gmail.com
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